Telemedicine has been a newsworthy subject of late, with many medical practitioners having to change the way they work in light of the COVID-19 pandemic. The change towards remote working has, in fact, given people insight into how many jobs can be performed remotely, and many aspects of telemedicine are among them. In particular, the role of a receptionist and booking clerk is potentially a remote job. As a result, some enterprising people are looking at starting up a telemedicine business and offering their services.
1: Know the law – you must understand the laws regarding remote telehealth business in your state, especially concerning regulations. The medical world is strictly regulated, and it can be easy to slip up if you do not get it right. Talk to an expert in the medical law and telemedicine field and make sure you are fully prepped.
2: State your goals – what is your telemedicine business offering? Are you providing a receptionist service? Or perhaps you are intending to act as an appointment administrator? Will you perhaps be offering video conferencing services for medical professionals? These are just a few of the many ideas that have come about thanks to the rise of telemedicine, so set a plan and decide upon the services you are offering.
3: Draw up a plan – a business plan is essential if you are intending to look for finance, and especially so in the case of a new type of business such as telemedicine. Take advice from business lawyers here and make sure you have a plan that is viable and not too ambitious.
4: Find a technology partner – and make sure it’s one who is fully conversant with the telemedicine market. You will need software that enables you to provide the services you intend seamlessly and hardware such as your computer system and telephony. Many companies are immersed in this competitive market, and they will be happy to discuss your requirements. Make sure they offer a sensible maintenance scheme too.
5: Involve those who will be involved – if you have an idea who will make up your team then put your proposal to them early. They may know remote working or telemedicine and be able to impart advice that will help shape the business.
6: Market the business – marketing is all-important for any new business, and in telemedicine, your business must stand out in what may be about to become a crowded market. Be sure to utilize all avenues such as Google and social media, and also get your name around the local medical practitioners.
7: Start small – but remain ambitious; as with all new businesses, jumping in with both feet can lead to disaster, so make sure you approach your new telemedicine business cautiously but with intent, and put all your efforts into getting an efficient operation off the ground.