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7 Web Design Mistakes You Need to Avoid
Given a chance to rate your website out of 10, how will you rate it? Well, if it’s anywhere less than 9 then you better read this guide to the end. How effective is your website? Can visitors easily navigate, or will they leave in the first few seconds? These are questions you should ask […] More
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Effective Lifecycle Email Marketing in 2019 (Strategies + Examples)
Email marketing is one of the most effective ways for businesses to build a relationship with their audience and convert their leads into customers, as long as it’s done correctly. Having an in-depth knowledge of the customer lifecycle and applying those learnings to an email marketing strategy can yield great results. To be able to […] More
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Social Listening Helps Brands Identify Industry Influencers and Advocates
Social listening refers to the process of tracking and segmenting digital conversations by monitoring a brand’s social media content followed by an analysis of the data obtained for actionable insights. The whole process helps marketing teams prioritize and evaluate consumer feedback on brand products and services. It is also helpful in assisting a brand in […] More
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The Most 10 Effective Methods of Search Engine Optimization
SEO or Search Engine Optimization is one of the most popular and promising industries that has started to grow and spread all over the world. If you own a website then, learning SEO is the key to establishing a successful and ecstatic website. Without the right SEO strategies and ideas, you will never be able […] More
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8 Ways to Grow Your Business with Social Media
Social media is now used for multiple purposes. There was a time when people just used it for communication, connecting with the new and professional people and to spend their time. But now the teams behind social media platforms have improved their networks and made them business-friendly. All of the social networking sites are now […] More
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How ERP is transforming the art & science of social selling?
Who knew, what began as a medium to connect and stay in touch with folks would evolve beyond our imaginations. Yes, it is the ‘social media’ platform, which has become one of the most integral aspects of our lives. Today, it shouldn’t come as a surprise to come across a wide number of businesses leveraging […] More
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How to Humanize Your Facebook Messenger Chatbot Using Content
Once you have a super intelligent chatbot that converses with your customers, it’s easy to lose sight of the most important aspect of Messenger Marketing. It’s so much more than just sending messages to your leads. It’s about building connections. The human connection is an important element to that drives towards conversions. Remember the original […] More
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3 Email Marketing Strategies to Increase Engagement
Email marketing is only as effective as the engagement your content spikes. Your emails may be perfectly executed, but if they don’t appeal to the people on your list, they’ll go unnoticed. What can you do to get more subscribers to click on your emails? If your open rates aren’t making you happy, and your […] More
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Facebook Uses AI to block abusive accounts ahead of election
One of the largest and the most popular social media channel Facebook is now working on using the Artificial Intelligence and Machine Learning to block around with the million abusive accounts a day in the build-up to the general election of India. “Facebook and our family of apps continue our efforts to help make sure […] More
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Facebook hosts AI for social good summit, announces key initiatives
Facebook has now revealed a slew of initiatives to deliver the social and growth with the help of latest emerging technologies which includes the AI, the company revealed in a report. With the help of this initiative, the Silicon Valley-based giant has developed a tool which connects blood banks and hospitals with the blood donor […] More
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5 ways to increase leads from your website
In case you are wondering why your website is not driving any traffic or generating any kind of leads, even after having the best interface, design and even the best integration for chatbox, then you’ve come to the right place. The reason can be that, you are not focusing on the digital marketing aspect of […] More
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Glimpse Into EngageBay’s Influencer Quotes Project
EngageBay, the affordable all-in-one-marketing suite, has been keeping busy lately. Radha Mohan Singh Roy, the company’s Head of Marketing, has spearheaded a sizable influencer quotes compilation that may possibly be the largest of its kind. Of course, due to the sheer immensity of the compilation, EngageBay’s little project has attracted big attention. What Is It? […] More
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