Listen : Audio version of this article
Ms.Shweta Thakare, Senior AVP – Europe, APAC & SAARC, has added another feather to her cap and is all set to make her debut in the Mumbai retail market. Among the vast domestic geography that the brand covers, she is responsible for expanding eScan’s market share in the Rest of Maharashtra regions and now has added the metro city of Mumbai to the list as well.
Her newly added responsibilities would see her heading the entire retail operations in the city, while her existing responsibilities include spearheading the Government and PSU business acquisition across the country along with generating revenue from international markets.
Ms.Thakare, who holds a master’s degree in International Business, has been instrumental in penetrating the International markets, across the South Asian, Asia Pacific and European countries. Working with eScan for the past couple of decades, she has been a pivotal figure in eScan’s development and growth as a cyber-security brand overseas. Under her astute leadership, brand eScan has gone from strength to strength and seen a steep rise in its popularity overseas.
“I am proud to be a part of the eScan and I am elated at the opportunity to take the strategic vision and direction set by the brand to operationalize it and unravel it into reality. With my added responsibility, I aim at creating more value for the brand and ensure that our partners and users are satisfied with the experience they have of being associated with eScan.”
eScan marks the start of Ms.Thakare’s tenure in the domestic market with a partner-specific offer called, “The PayTM Dhamaka offer”. This offer is exclusively available for the T2 and T3 partners of eScan. According to the offer, the partners could purchase the product via PayTm and avail varied benefits.