The Indian government has time and again asserted on the need for the country’s vibrant IT industry to make use of existing policies in their bid to make India a global powerhouse for software products. While we have witnessed the developments of a number of indigenous video conferencing solutions and apps, there are a few Indian firms that have already made significant headway in this regard, laying the foundation for making our country a global powerhouse.
What are software products?
While software refers to a set of instructions that tells the computer hardware what operations to perform, software product is about those products that has user. As a matter of fact, we all use various software products in our day-to-day lives. For instance, Google, Netflix, Amazon, Twitter, Facebook or any other similar platform is a software product in itself. However, there are several types of software products, designed to meet specific needs of end users as well as companies. In the former instance, the end consumer directly pays for the software used whereas in the latter, companies of different scales and sizes procure software solutions to meet varied needs.
Founded in 2008, NovelVox is a new-age software product house operating in the domain of contact centre solutions for different industries such as healthcare, insurance, retail etc. The firm that creates flexible contact centre agent desktops and wallboards for varied needs has succeeded in establishing as many as five global offices. The company claims to be serving customers from across at least 16 countries with over 150 global deployments. NovelVox boasts of a customer retention rate of nearly 99%. The company has offices in Delhi-NCR, London, Bethesda (US), Riyadh and Dubai.
A popular name in the segment, Zoho offers a wide bouquet of software product solutions such as end-to-end fully customizable customer relationship management solutions that would help in the growth of any business or enterprise. One of its flagship offerings is Zoho Desk, which has been recognised by Gartner, and works on an omni-channel mechanism. It allows customer conversation via multiple channels like mail, phone, social media etc. Apart from India, the firm currently has presence in Asia-Pacific, North America, South America, Middle East, Africa and Europe.
A leader in no-code development, Appy Pie is an India-based brand with a massive global footprint. While its flagship product Appy Pie AppMakr allows anyone to build an app in just three easy steps, there are other software-based tools to build chatbots, websites etc. The company recently grabbed headlines for the acquisition of Flyerly, which is a pioneer in creative design industry. The firm has presence in India, US, UK, France, Germany, Spain, Mexico, Australia, New Zealand, Middle East, Brazil, Hong Kong, Portugal, Italy and Japan.
Quick Heal is a name to reckon with when it comes to IT security solutions. The various Quick Heal products are engineered to make IT security management across different verticals and platforms simpler. Founded nearly 25 years ago, the company currently has presence in at least 36 cities within India and around 40 cities across the world. The company’s USP has been quick adaptation to technological transformations and product customization, with a customer-centric approach. Quick Heal is popular as a trusted anti-virus brand.
Apart from the aforementioned names, there are a few Indian companies that are leading vendors of software products on a global scale. Some of the most prominent names in the list include Tata Consultancy Services (TCS), Infosys, 3i Infotech, Teledata, IBS Software Services, Godrej Infotech, Persistent Systems and Geodesic, among others.
And if that is not all, the Indian government’scloud-based IT solution for planning, implementing, monitoring and evaluating Covid-19 vaccination drive is yet another significant example of how software products are in every domain and bit of our modern lifestyle. In the massive pan-India vaccination drive, every citizen is registered on CoWin and can also manage the vaccination schedule, check availability and book appointment through the same platform. This has not just helped India bolster its fight against the pandemic, but also brace itself against any eventuality of a third wave.