Mr. Ankur Singh is the Founder and CEO of Witzeal. With an aim to build a first-of-its kind multi-gaming platform, Ankur incepted the company in 2016.
Today the platform is a technologically adept and a gamechanger in the industry. Being a first-generation entrepreneur, he aims to a more immersive and realistic gaming experience through technological innovations on the platform.
Ankur is determined to constantly upscale and envisions to lead his passion to launch the state-of-art products on a platform that is robust, safe, and scalable.
With what mission or purpose the Witzeal Technologies was launched?
With an aim to create and introduce in-house developed futuristic games and features in the real money gaming (RMG) segment of India, Witzeal was launched in 2017, with a very first game ‘Bulb Smash’ and a team of five members.
Our multi-gaming platform “Big Cash” launched in 2017 is one of its kind. The platform offers over 17 skill-based real money games (RMG) in Cards, Fantasy, and Casual segments, all developed in-house.
Services and USP of Witzeal Technologies
Witzeal is a new age gaming technology company launched in 2016. We specialise in creating and introducing futuristic games and features in the real money gaming (RMG) segment. Along with the rise in the online gaming industry in India, Witzeal had its breakthrough with the launch of Big Cash multi-gaming platform in the year 2017. Witzeal’s flagship product “Big Cash”, multi-gaming platform offers 17 skill based real money games (RMG) in Cards, Fantasy, and Casual segments, all developed in-house. The Card games include; Poker, Rummy and Call break. The Casual games include; Cricket, Car race, Fruit chop, Soccer, Egg toss, Knife Hit, 8-Ball Pool, Bulb Smash and more. The fantasy gaming includes; Cricket, Football and Kabaddi.
Our USP has always remained to be at the forefront for creating milestone innovations especially in the field of gaming technology. Our focus is to provide state-of-the-art gaming experiences, all developed in-house and ensure that users enjoy to the maximum while engaging on our platform. It has further enabled us to give a personalised gaming experience to our players while maintaining a high level of security, boosted players affinity and has also increased user-trust. We take pride in mentioning that our app is the one of the lowest size which occupies abysmal space on our users mobile.
How online gaming industry is leveraging AI and analytics to be omnipresent
Due to technological advancements, various data sets can now be fed into AI and machine learning systems to better understand and personalize the users’ journey across the platform. Gaming companies also use data to detect cases of game fraud and cheating, and AI has come to the gaming industry’s rescue in this regard. Data such as users’ playing time, interaction time, quitting point, preference, outcomes, scores, and other data are becoming increasingly important in the user experience.
How AR & VR will change the Indian gaming landscape
One of the greatest AR/VR advantages for game fans is the ability to take players right to the heart of the game’s storyline – immersive. With the aid of augmented reality (AR) and virtual reality (VR), game developers are expanding their horizons in order to create games more challenging than ever and more real. In the coming future AR and VR will bring about a revolution in the Indian gaming landscape. It will remove the need for a costly console and will appeal to a wider market of gamers who may not be experienced gamers or are just beginning to experiment with gaming.
How the emerging technology is contributing to the gaming eco-system and India’s economy Disruption of the Indian business Industry
Today India is expected to become one of the world’s leading markets in gaming eco-system. With technological advancements such as 3D graphics, VR, and AI, the gaming features are constantly evolving to grow further and become one of the important economic pillars to the nation. Growing steadily for the last five years, it is expected to treble in value and reach $3.9 billion by 2025, states the KPMG report. The total number of online gamers grew 8% from 360 million in 2020 to 390 million in 2021.
Now as developers introduce new innovations, players have also started discovering more realistic and fully immersive gaming experience. Tech-oriented features such as 3D scanning, facial recognition, voice and gesture control, has created a demand and significantly improved player engagement and their affinity to play and explore more on the platform.
Your take on banning of some online games like rummy by state govt’s
Skill based gaming has been time and again upheld by various Courts as legal and clear differentiation from it being considered gambling. Sudden bans being imposed not only creates difficulties of implementing the order by making necessary changes to the infrastructure, it also diverts attention from development and innovation. Secondly, it creates confusion amongst various stakeholders and more importantly in minds of gamers. Gamers are playing games just as a medium of entertainment and such bans deny them this opportunity. We believe that once the Central Government would formulate a legislation, things will settle down from a policy perspective which would be fair for the growth of the sector.
Future Plans
In order to keep attracting new players of all ages and genders to our “Big Cash” platform, we are planning to implement new games and features on a quarterly basis. We are concentrating to not only bring in new technology that will improve user experience but also help Witzeal gain popularity in RMG industry of India.
With over 30 million downloads of Witzeal’s flagship product ‘Big Cash’, we are aiming to introduce a couple of new games in the coming quarter basis the user’s demand. We have already launched multiple versions of Ludo in past quarter and considering an overwhelming response, we intend to constantly introduce new features to let our users have a distinct gaming experience. Moreover, we are planning to introduce features like subscription in the segment of Real Money Games. With google now allowing DFS and Rummy players to launch their apps on the play store we will be introducing a rummy app very soon.
