If there is one thing most people use on regular basis or to be precise, check first thing in the morning, It’s Email. The moment we think about marketing, the first thing that strikes your list is not SEO or social media, but Email! AWber Email marketing has proven to be the most engaging strategy across any channel and industry. It is effective more than 40 times in pulling new customers to your business than any social media marketing techniques. Also, email marketing is the most cost-effective when compared to other marketing mediums. Want to boost up your businesses and benefit from email marketing? Read the article to know more!
AWeber email marketing platform – insights
For businesses that are just starting and want to thrive further with a better marketing resource, email marketing can make a difference. It helps to connect with more people than we imagine. Most organizations doubt this strategy for the risk involved as SPAM abuse. But there are a variety of platforms that ensure, your job done perfectly. And one of them is AWeber. AWeber provides services in email marketing with a huge clients list across the world. Irrespective of the size and the diversity in industries, AWeber helps a customer to keep in touch with their product owners by email facility, whilst duly following the best practices and techniques involved in marketing.
How AWeber can enhance your business?
Primary Role –
- Aweber can generate a mailing list that can apprehend data on that.
- It can design newsletters as per the customization and can send across the list of subscribers
- It uses autoresponders to automate the strategies of email marketing.
- The campaigns and marketing are constantly viewed and the statistics are regularly analysed.
Key Features –
- An expansive range of templates to serve various requirements.
- Capability to host and import an entire mailing list
- Responsive designs of every single email sent to a subscriber
- Reporting regularly
- Split testing
- RSS feed and functionality to blog and email notifications
- Options to segment lists
- An accurate builder for landing page
- Support via email, phone and live chat
- Integration to the third-party apps
AWeber Benefits
- AWeber helps its users to go for a free plan with most features activated. This helps to understand how best it can enhance your business and in which aspects.
- Furnishing you with an ease of templates, most of the job of how you would want your email to look from the customer point of view is sorted.
- A competitively placed pricing with a reasonable budget can help us choose this platform over many.
- A very first of its kind in the entire tools of email marketing, Aweber supports AMP to every email.
- It can import any type of file and can attach the addresses to the autoresponder cycle.
- You have the control to allow people on how they can subscribe to your list with a double and single opt-in.
- Can extensively use suitable web fonts in all the e-newsletters sent from the AWeber.
Enhance that bottom-line
The issues with offline marketing can all be resolved with an email. Like, the resources, time, efficiency and creativity spent on marketing physically can be seamlessly handled with the right email to the right subscriber. Because the marketing with email is effective, affordable and simple. The investment is very less and the returns it brings could be exponential if you can strategize your content. So, enhance your other sectors of business with the amount saved on marketing with AWeber.
Profitable relationship at ease
Any customer expects few things from the business owner. They are personal connection, time, trust and approachability. Sure it looks burdensome to interact with every customer and prospect who approached your company. But, how about keeping in touch with them via email. Asking few relatable queries to each customer and customizing their emails accordingly, will help to form a connection. This can turn into trust over time and expands the business with more approachability.
Boosts-up sales
One might wonder if personalized marketing can make a huge difference alone? No! Of course not. But, sending personalized emails can engage a customer from visiting your business to make a purchase. Like sending them special offers, purchase links, coupons are few time-tested ways of boosting your sales. And it requires no special creative team to work extensively on that. It is always almost a DIY project with the help of the best platform like AWeber.
Connect with other tools
Email marketing never limits your force to just sending the emails to your subscribers, but you can take a step forward and land them directly into the funnel of your marketing strategy. Like, connect those landing pages, social media accounts and blogs in your emails where a customer is interested to move further on your services. This helps in creating a great crowd reach.
Conclusion
Learning about the evolution of this new and effortless marketing strategy is one thing and implementing it in an efficient style is another. With a variety of platforms serving this tool to cater for any business service, it is time to choose the one that can make your organization stand out from the crowd. At Aweber, you can incorporate all those trends, customizations, features and tools to make your path of email marketing a remarkable one.
