Listen : Audio version of this article
What does it mean to up your business’ game? More profits, right? And what does a business requires to be successful at its revenue?
- Sales, and
- Better after-sales service
These are some of the prime parameters or departments to be looked after. They help you bring your business grow higher with improved lead conversion rate. But, the question is that how can a chatbot i.e. Artificial intelligence based chat enabled bot could bring success to your feet? Can a chatbot help you up your business game? Lets see…
A chatbot is basically to make our lives easier. Time consuming tasks like attending simple queries, broadcasting messages, etc. could be done by a bot. There are few more such tasks that should be better attended by a bot rather than investing an employee in it.
A bot therefore allows you to make better use of your available resources like employee and save more time and money. So, lets bring out best strategies to game up your business leveraging a chatbot
Efficient Customer Support
Till date, how many times have you answered same query? I know the figure is huge and that’s definitely annoying. Repeating same thing over and over is something, which, you immediately want to get rid of. And this is where a chatbot comes in. Chatbot saves you from mundane and repetitive tasks and brings you lot more time. Once the answers to questions are set, you are released.
Also, the AI based chatbot tends to learn through conversations and improve itself for an efficient service.
Accelerate Sales Process
Can a chatbot help you bring in leads? A chatbot upon integration with sales team could be helpful in accelerating sales process. Asking right questions to the page lander, product viewer or any interested person could really create a spark. So, feed in right data to the bot and you are set.
Whether it is B2B or B2C, ‘blame game’ can be seen at both the entities. Often the marketing team and sales team have been seen to be blaming each other on leads and follow-ups due to lack of proper data management. Therefore, there’s a strict need of proper data mining for quality data for quality leads.
Manual data management is not possible. But, a chatbot here can automate data management and help your organization avoid disputes.
Saves Hiring Costs
This was supposed to happen! As discussed in the earlier part, a chatbot can perform a lot of roles and handle responsibilities on its own. Some of them include, data management, sales-marketing, customer support and much more. This eliminates the need to hire a dedicated data manager, customer support personnel or even an HR meant for driving employee engagement practices.
Therefore, you save hiring costs and time due to chatbots at B2B.
Probably the primest advantage of an AI-based chatbot! A chatbot is built to save human efforts and time put behind them. Be it an HR or any sales person, a chatbot helps them avoid unwanted tasks and invest the duration in other high-priority tasks like foolproof payroll processing. A built-inchatbot in the HR software helps in solving mundane queries of their employees making their job easier.
Improved Employee Productivity
Chatbots are designed to improve employee productivity and their experience throughout interaction by responding quickly with the desired information or document on the provided self-service portal. Chatbot simplifies data accessing through it database as explained before. Immediate replies through desired chatbots on their employee self-service portal improves HR-employee relations and an engaged workforce is what you get.
What it says?
A chatbot at any enterprise not only nurtures relationship with the external customers like your clients or leads but also the internal customers. Your employees are equally important as your customers are. A business never performs without a performing workforce.
A rightly designed chatbot can help you game up your business in many ways. It holds a lot more benefits. Staying up-to-date with the trend and technology is one of them.
I hope the blog helped you getting the best knowledge. Have a good day ahead!