EdTech companies are increasingly moving offline to address post-pandemic concerns and the decision of Sparkl to stick with an online-first model feels bold as well as practical. Many parents are worried about excessive screen time for their children, but Sparkl sees the other way and it is that the online approach is a way to make quality education more accessible as well as more affordable.
The cost of enrolling in Sparkl’s program might seem steep at first glance, but a single subject for a full year ranges from ₹2 lakh to ₹2.5 lakh. It could go up to ₹3 lakh if additional lectures are needed. However, the pricing seems reasonable and especially for personalized as well as high-quality instruction when compared to global tutoring prices ranging from ₹1,500 to ₹7,000 per hour.
Sparkl’s model stand out for its mix of online sessions with occasional offline seminars. The hybrid approach could strike a balance for families who want flexibility and without losing personal touch. Founder Chaudhary defends the online-first strategy and highlights its ability to connect students with a global pool of educators like from Australia, Singapore and the UK. The diversity enriches learning experience and also keeps costs manageable.
Critics usually argue that offline education offers better engagement and fewer distractions. However, Sparkl’s model proves that online education can also be effective when done right. It eliminates geographical barriers and makes world-class teaching accessible to students who may not have otherwise afforded it.
Sparkl has started accepting admissions and initially focusing on the Asian markets. Its approach reflects a forward-thinking vision by offering families flexibility, affordability and access to global expertise.
