Infinyte.Club, a product designed for wealth creation and management for India’s top tech and startup employees, the new class of operator-investors including early employees of leading Indian startups with significant ESOP holdings, is proud to announce its official launch out of beta. The product opens access to a range of private investment opportunities and addresses the often-overlooked issue of ESOP (Employee Stock Ownership Plan) liquidity.
Infinyte.Club has raised a seed round of $3.6M, led by Elevation Capital and is supported by 40 Super Angels, including Kunal Shah, Vidit Aatrey, Gaurav Munjal, Sanket Shah, Varun Dua, Anjana Reddy, Ashwini Asokan, Tanmay Bhat, Harshil Mathur and Shashank Kumar and others.
Through its product, Infinyte.Club is democratising access to private market equity and assets that were inaccessible outside of the top 1%. Traditionally, investing in high-potential startups has been restricted to a select few, leaving most investors unable to participate in their value-creation phase. Infinyte.Club bridges this gap by providing its members access to a promising portfolio of private company stocks. This innovative approach simultaneously unlocks value for ESOP holders seeking liquidity and creates opportunities for investors to tap into India’s tech and startup growth story. Their ESOP tracking tool currently helps track more than $150 million in ESOPs. Infinyte.Club is the only company in India actively trying to solve the problem of liquidity and accessibility in private markets.
“At Infinyte.Club, we envision a future where employees of startups, and other stakeholders are no longer on the periphery of wealth creation but are at the centre of it. In the next 3-5 years, we aim to establish a comprehensive ecosystem that not only facilitates the realization of equity value but also provides cutting-edge financial tools and exclusive investment opportunities. Our product is designed to grow alongside our members, who are the smartest and brightest minds in the country today. We believe this group of intelligent investors need products that meet their level of creativity and acumen. We want to ensure that these talented individuals, who have been instrumental in building the startup landscape, are fully equipped to capitalize on their contributions to this burgeoning tech landscape and realise their wealth ambitions,” said Ankita Tandon and Joylita Saldanha, Co-founders, Infinyte.Club in a joint statement
With thousands of customers already building their private equity portfolios, Infinyte.Club is witnessing a trend where modern consumers want to own a piece of the brands they love, not just consume them. This is evident in India’s premiumization wave and the rise of D2C brands. For instance, Jimmy’s Cocktails’ funding round sold out quickly due to high consumer demand, and Shoffr, a Bangalore-based mobility brand, raised over USD 1Mn from early customers on the product. This shift reflects consumers’ growing desire to invest in and support the brands they believe in.
Talking about the investment, Vaas Bhaskar, Principal, Elevation Capital, said, “Infinyte.Club’s mission is intricately aligned with the burgeoning trends in India’s startup ecosystem. With the nation poised for substantial wealth generation through startups and tech enterprises, there’s a pressing demand for dedicated platforms that cater to the unique needs of founders and operators. Infinyte is at the forefront of shaping a future where every participant in value creation can also actively create and build wealth. We are excited to champion this transformative journey.”
Launched by Ankita Tandon and Joylita Saldanha in stealth in 2023, the product enables members to track their assets, manage their equity portfolios, and unlock the value of their stock options. During its private beta phase, Infinyte.Club has closed over 40 primary and secondary deals.