Instagram supports product tagging for everyone in the US

By Udit
3 Min Read
Instagram supports product tagging for everyone in the US 1

Instagram has revealed that it is expanding its capabilities to include product tags in its posts to every user in the United States. While creating a post, all users will be able to tag a brand and then specify a product. Visitors who choose those product tags get detailed information about the product through an Instagram detail page.


In the current scenario, you can only tag products on the feed, and product tagging is only permitted on public accounts, not a private ones. Instagram is employed in creating this feature available for stories.

As per the company’s statement, now we are giving an approach to everyone to motivate those closest to them by enabling product tagging in posts. By the way, by supporting brands, one can help their friends and family discover new products they may like. Sharing products on Instagram was unchallenging.

By the time of crafting a post, utilize the tagging feature to tag a brand to specify a product. When someone visits your product tag on your published Feed post, they will be able to go through detailed information about the product through a product detail page on Instagram and then can spend their money on the product directly in the app or through the brand’s product detail page.

How to mention product tag on Instagram

Begin to craft a post on Feed.

1.           Click on ‘Tag people’.

Firstly, search and tag the brand.

2.           Click on ‘Products’.

Tap on the picture to start tagging products. Use descriptors to find the product. Once you find the product, specify any styles and/or colours, then tap to add a tag.

3.           Push ‘share’ to publish the post!

With this new feature, every time users search for a hashtag that belongs to a particular social cause; it will give them an opportunity to back the movement if they want. Users can be more convenient by pressing “Support” and choosing to “spread the word” via direct messages on the platform or start a fundraiser.

Hashtags have been a place where people discover new causes to support on Instagram, and now when you search for defined hashtags associated with certain movements, you’ll have the option to support them.

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