In the early days of the internet, blogging was just a way for people to keep a journal. The idea wasn’t to make money. These days, blogging has grown into something much more than just a hobby. People get into blogging to promote a business or make money by the blog itself. This puts more pressure on the blogger to be as productive as possible to make as much money as possible.
Blogging takes a lot more work to gain traffic and involves doing research, creating posts that grab attention, optimizing for search engines, and building links. To manage all of these tasks alone is very challenging. That’s why having a strategy for productivity is so important. In this article, we will go over how to be more productive so your blog can succeed.
1 – Have the right tools
Since it’s impossible to do everything required of a blog on your own, it is essential to have some tools that will free up your time.
For instance, when you’re stuck for ideas, a blog topic generator can be a big help. Bloggers often face writer’s block, or simply get stuck for inspiration. Having a tool that instantly provides blog topics that will resonate with your readers is a great way to reduce the time it takes to ideate.
For research, there is a lot of software out there that cuts down on the time to do it manually. Instead of just looking at search results and trying to copy what’s out there, a research tool will instantly give you the keywords that are being actively searched.
2 – Have an efficient writing process
The writing of the blog posts is generally what takes the most time and is what burns bloggers out.
It helps to set up a writing routine. If you have a writing process that is the same every day, then you can produce a lot of content quickly and efficiently. Finding the right time to write is a good start since it ensures you will be productive during that time period.
When you actually start writing, focus on getting your ideas down without worrying too much about making everything perfect. Editing needs to be done regardless, so it’s at that point that you can clean up the copy and have a blog post done in less time.
3 – Repurpose content
When you write an article or put out a podcast, that is content that can be used in multiple scenarios. For instance, you can transcribe your podcast and use it as a blog post. Or, you can take your blog post and turn it into a podcast.
The research and writing has already been done, so the effort lies solely in changing the format and publishing it.
Refreshing old posts is also better than writing a new one in some circumstances. Search engines like when content gets updated to keep it relevant to users. It takes far less time to update a post than to research and write a new one.