Thiruvananthapuram-based startup Engagespot has lately secured a prestigious place in the Techstars New York City Accelerator Program. It is selected as one of only 12 startups from around the world. Its journey marks a milestone for the Indian tech scene and particularly for Kerala.
The core mission of Engagespot is to streamline user notifications across channels and it may seem straightforward. Companies often struggle to connect with their audiences at the right time and through the right medium. The AI-driven platform of Engagespot optimizes messaging via SMS, email, push notifications and Slack. It is learned that the process has cut costs by up to 50%.
CEO Shiv Shankar said that joining Techstars was transformative and they revenue fivefold in 15 weeks. They also achieved operational profitability and increased monthly growth rate to 25% in the same period. It highlights the mentorship and connections from tech industry giants like DigitalOcean, Squarespace, and Veho are valuable. It is about learning and also about accelerating a journey that is already impressive for an 11-month-old startup.
Techstars opened doors to a powerful network and new opportunities in the U.S. market. The kind of access is an opportunity and also a powerful stepping stone toward cementing their global presence.
Engagespot secured $250,000 in funding from Techstars and angel investors including Veho CTO Fred Cook. The founders will base themselves in New York while maintaining an engineering hub in Trivandrum. The goal is to hire 20 new engineers in the coming year and it is a sign of its commitment to scaling further.
Its success is a powerful reminder of the potential that is brewing in Kerala’s tech ecosystem. Engagespot is advancing user notification solutions.
