What could be seen as Twitter’s reaction to Facebook’s action, the 140 characters social networking site recently added Periscope live video functionality into its Android and iOS applications through a ‘Live Periscope’ button.
Facebook’s Mark Zuckerberg has been going all out promoting Facebook’s Live Video feature for quite sometime now. But, now Twitter’s Live Periscope button can be expected to give Facebook’s Live Video feature a run for its money.
Announcing the launch, the Company’s official Twitter account tweeted, “Ready to go live? Now everyone can tap a new button on iOS & Android to easily broadcast on #Periscope from Twitter! (sic)”
With this, Periscope users will now not have to constantly switch to the Periscope app to live stream. They will be able to do the same from Twitter itself. However, there’s one catch. People who aren’t users of the Periscope app will have to download it from the app store.
Twitter which has now been live for quite a few years now, hasn’t been able to touch the success pedestal that people expected it to. According to experts, this is because a lot of people though aware about the platform, don’t know how to make use of it as they find it very difficult to comprehend with all the hashtag lingo combined with it.
Twitter, on the other hand, has been trying to increase user experience with a number of offerings from quite sometime now. According to a recent update, the microblogging site will in the near future not include photos, videos and other media towards its stringent 140-character limit.
Further, the platform will now make any new tweets beginning with an @username visible to all the followers of the user. Previously, a tweet starting with a person’s handle only found place in the person’s personal notification section and didn’t become a part of their feed.