Urban Gardening Brand Ugaoo Targets 80 Retail Stores by 2030 with Fresh Funding

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Pune-based urban gardening space startup Ugaoo lately raised Rs 47 crore in a funding round led by V3 Ventures equipped with backing from existing partners DSG Consumer Partners and RPG Ventures.

Ugaoo was founded in 2015 and since then has tapped into India’s growing demand for gardening products. It provides everything from indoor plants and seeds to garden tools and accessories. It originally operated on a 25-acre farm with the aid of advanced greenhouses and expert horticulturists. It has now established a reputation for quality and has plans to scale production to 100 acres.

The investment signals growth and also an ambitious restructuring of Ugaoo’s presence in India. The funds will be put to use in multiple strategic areas such as enhancing the supply chain and backward integration, scaling retail outlets, and strengthening the team. It will lay the groundwork for a much larger retail footprint. Ugaoo aims to open 80 stores nationwide by 2030 equipped with near-term plans to launch new outlets in Hyderabad and Delhi by December 2025. Regional hubs in Kolkata, Guwahati, Ahmedabad and Lucknow will serve as logistical pillars.

Founder Siddhant Bhalinge said that the vision of Ugaoo extends beyond India. The startup is eyeing the Middle Eastern and European markets. It is actively exploring partnerships with the Dubai flower market and Holland’s well-known plant markets.

Arjun Vaidya, Partner at V3 Ventures, expressed optimism for the role of Ugaoo in reshaping India’s gardening market. He said that the innovative approach of Ugaoo is a step towards making it a household name in home and garden space. Their structured expansion is setting a new standard in a previously unorganized sector.

Ugaoo is expanding and it is pioneering a new chapter in the Indian gardening industry.

Pune-based urban gardening space startup Ugaoo lately raised Rs 47 crore in a funding round led by V3 Ventures equipped with backing from existing partners DSG Consumer Partners and RPG Ventures.

Ugaoo was founded in 2015 and since then has tapped into India’s growing demand for gardening products. It provides everything from indoor plants and seeds to garden tools and accessories. It originally operated on a 25-acre farm with the aid of advanced greenhouses and expert horticulturists. It has now established a reputation for quality and has plans to scale production to 100 acres.

The investment signals growth and also an ambitious restructuring of Ugaoo’s presence in India. The funds will be put to use in multiple strategic areas such as enhancing the supply chain and backward integration, scaling retail outlets, and strengthening the team. It will lay the groundwork for a much larger retail footprint. Ugaoo aims to open 80 stores nationwide by 2030 equipped with near-term plans to launch new outlets in Hyderabad and Delhi by December 2025. Regional hubs in Kolkata, Guwahati, Ahmedabad and Lucknow will serve as logistical pillars.

Founder Siddhant Bhalinge said that the vision of Ugaoo extends beyond India. The startup is eyeing the Middle Eastern and European markets. It is actively exploring partnerships with the Dubai flower market and Holland’s well-known plant markets.

Arjun Vaidya, Partner at V3 Ventures, expressed optimism for the role of Ugaoo in reshaping India’s gardening market. He said that the innovative approach of Ugaoo is a step towards making it a household name in home and garden space. Their structured expansion is setting a new standard in a previously unorganized sector.

Ugaoo is expanding and it is pioneering a new chapter in the Indian gardening industry.

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