Known for aggressive batting in cricket, he has now stepped into the world of startups. Yes, cricket legend Virender Sehwag has investment in Delhi-based incubator T9L QUBE. It is his first attempt into the world of entrepreneurial ecosystem. It reflects his passion for innovation and commitment to nurturing the next generation of Indian entrepreneurs.
The decision to invest in T9L QUBE goes beyond financial interest for Sehwag. He appreciates the approach of the startup to strengthen talent just like his own cricket coach who saw potential in his playing style. He believes that the startup has the spirit by recognizing raw talent.
He said that the belief of T9L QUBE in nurturing superlative founders makes them the third co-founder every startup needs. His investment is a way of paying forward the support that he once received in his cricketing career.
The approach of T9L QUBE to startups is unique. It is not like the traditional accelerators that focused mainly on financial support and mentorship. T9L provides a comprehensive support system that includes experts in product development, branding, growth strategies, fundraising, networking, technology and more. It operates on a playbook-based approach to generate, validate and launch startup ideas.
T9L is being seen as different from others as it focuses mainly on the founders and not just only on their backgrounds. The incubator believes that the determination and creativity of the founders are more important.
The investment is strategic as T9L has been instrumental in the growth of numerous startups such as Docquity, SpotDraft, Adda52, NirogStreet and UOLO. Partnering with the startup means Sehwag is himself positioning alongside a team that understands the nuances of the startup ecosystem. He is simultaneously also committed to helping innovative ideas.