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Instant messaging and calling service is the latest rollout launched by the WhatsApp premium subscription service. The service is not yet officially launched. However, it is currently available for the users of beta.
As per the report presented by WABetaInfo, only the WhatsApp beta program members can access the Premium menu, where all the extra features reside.
It has also been mentioned that the premium subscription will be tailored towards businesses, which states that most of the paid features aren’t going to be useful for the average user.
The feature of customizable contact links to their WhatsApp will be facilitated to the premium accounts. This property can be changed once every three months.
It is supposed to be an easier way for customers to find a certain business instead of typing in a phone number. Similar features are contained by Telegram, where users can share a direct contact link with others.
The paid version of the app will also allow the users to connect around ten devices simultaneously to a similar account. By utilizing the technique, the employees can connect and manage the business account. Last but not least, the feature states that the users can make a video call with up to 32 participants.
The functionality is still in beta; the official statement is not made by the team of WhatsApp, so the pricing or the launch date of the new subscription service is still unrevealed.
The CEO of Meta, Mark Zuckerberg, has recently mentioned that WhatsApp is planning to launch a Call Links feature soon. This feature will allow users to create a link and share it with friends and family via the application. The users can simply click the link and join a call in just one tap, which is quite similar to the links for Google Meet or Microsoft Teams calls across platforms. The company announced that it has started testing group video calls for up to 32 participants.
