India’s direct-to-consumer (D2C) arena is on the surge and Zippee has positioned itself as a significant player. It is innovating the way logistics meet demands of rapid delivery. The journey of Gurugram-based startup is about competing with e-commerce giants like Amazon and also a strategic backend enabler for more than 140 D2C brands. It is transforming customer experience with same-day and two-hour delivery options in 12 major cities.
The dark store network and tech-powered fulfillment model of Zippee allow it to deliver with remarkable speed and sets new standards in logistics. The upcoming 60-minute delivery launch in Bangalore is a service upgrade and reflects a bold ambition to redefine consumer expectations for immediacy in retail. Its model could be key for D2C brands which are aiming to retain and expand their customer base.
Zippee’s monthly revenue has grown from Rs 5 lakh in early 2022 to more than Rs 2 crore by September 2024 and is equipped with a target of Rs 4.15 crore by March 2025. The remarkable climb reflects a 3.5x year-over-year growth and it is a milestone Kasturia attributes to his team’s relentless focus on execution. It is part of a larger vision where strategic expansions within Tier 1 cities drive Zippee’s logistical strength and operational precision.
Growth on this scale requires strong backing and Zippee has it equipped with high-profile investors like Haldiram’s and Piper Serica VC. Well-known entrepreneurs like Peyush Bansal and Kunal Shah are lending the support. The funding began in 2021 and now totals $3 million.
Zippee’s success is not fulfilling orders in challenging industry norms around speed, reliability and customer satisfaction. Its model highlights a simple and powerful rule to deliver well.
